As a Lifecycle Marketing Strategist, you will be responsible for audits, strategy, content, and setup of the broadcast campaigns and email automation of current and potential customers, as well as SMS campaign execution. You will work closely with creative, content, web, and other departments in the company to innovate clients' strategy and optimize towards higher success metrics.
Requirements
2-5 years experience in email marketing strategy, production and end-to-end campaign management
Strong analytical and strategic copywriting skills, understanding of A/B testing practices, ability to draw conclusions from data and take action accordingly
Hands-on experience with email platforms such as Klaviyo, Hubspot, Braze, or similar
SMS experience (preferred)
Expertise in email best practices, including segmentation, deliverability, copy and design approaches
Working knowledge of HTML/CSS for email coding
Strong communication, rapport building and presentation skills, as well as the ability to navigate difficult conversations
Benefits
Competitive salary
Opportunity to work with a dynamic team
Professional growth and development opportunities
Diverse and inclusive work environment
Equal opportunity employer
No application, processing, or training fee at any stage of the recruitment or hiring process
Employees: 501 - 1000
