Senior Content Marketing Manager, Developer Audience Lead

Role Overview

GitHub's Integrated Marketing team is looking for a Senior Content Marketing Manager to serve as the lead in developer audience marketing, content strategy, and leading key growth marketing motions and initiatives. This role is ideal for someone who thrives at the intersection of storytelling, product insight, and measurable impact.

What You Will Do

Lead GitHub's developer content strategy across awareness, consideration, and adoption, create and edit content that hits a high quality bar, translate developer insights and product telemetry into actionable messaging, and define and measure success by analyzing KPIs across campaigns, products, and revenue outcomes.

Why It Might Be a Fit

You'll work with cross-functional teams, including Product Marketing, Paid Media, Lifecycle, and Web, and have the opportunity to earn sales incentives based on revenue or utilization.

Requirements

• 7+ years experience in content writing, content design, journalism, or related field
• 1+ year(s) experience leading cross-functional projects with multiple stakeholders/teams
• Experience marketing to developer audiences, including campaigns that influence product adoption or usage
• Background in Developer Relations, technical writing or developer content creation

Benefits

• Annual bonus
• Stock
• Sales incentives based on revenue or utilization
• Competitive pay
• Generous learning and growth opportunities
• Excellent benefits