
Job description
We're looking for a Sr. Director of Brand Strategy & Narrative to lead the next evolution of GitHub's brand platform and storytelling in this new agentic era. This leader will define and operationalize a modern, relevant, developer-authentic brand strategy that honors GitHub's deep developer roots while helping the company lead the category into what comes next.
Define the next evolution of GitHub's brand, lead the development of a modern GitHub brand platform, translate GitHub's company strategy into a clear, compelling, and differentiated brand narrative, and drive narrative adoption across the business.
This role requires a deep understanding of the software development landscape, experience with marketing and campaign management, and the ability to develop brand strategies that move large organizations.
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Company

Tech, Software & IT Services
GitHub is a leading AI-powered developer platform used by over 100 million individuals and teams worldwide, including those at 90 of the Fortune 100. The platform provides a collaborative environment for building, scaling, and securely delivering software solutions. GitHub’s core offering centers around version control with Git, and features include code repositories, issue tracking, project management tools, and CI/CD functionalities. It empowers developers to write better code, accelerate development cycles, and foster innovation through open-source collaboration and robust security features.