Experiential Marketing Manager (m/w/d)

We are seeking an Experiential Marketing Manager to lead the development and execution of experiential marketing campaigns across Europe. The ideal candidate will have 5+ years of experience in experiential marketing and a proven track record in premium automotive and luxury retail environments.

Requirements

• Degree in Marketing, Events, Business, or a related field.
• 5+ years of experience in experiential marketing, brand activation, events, or customer experience with multi-market delivery.
• Proven track record in premium automotive, luxury, lifestyle, or high-end retail environments.
• Strong expertise in event design and production, project management, agency leadership, and budget ownership.
• Solid understanding of premium brand standards, European market dynamics, retail experience design, and GDPR-compliant data capture.
• Analytical mindset with experience measuring brand lift, NPS, conversion, and ROI.
• Fluent in English; German or additional European languages are a plus.

Benefits

• Competitive salary and benefits package
• Flexible working hours and a hybrid working policy
• Continued learning and professional development
• Car sharing and lease mobility program
• Complimentary daily lunch at our canteen and subsidized breakfast options
• Complimentary fitness facility and the opportunity to join various sporting clubs
• Highly international working environment