Marketing Engineer

Role Overview

Develop and execute integrated marketing plans to drive business growth in Vietnam, combining in-person events with digital campaigns. Collaborate with sales and regional marketing teams.

What You Will Do

Develop quarterly and annual marketing plans, plan and execute in-person marketing programs, execute global digital marketing programs, support localization and translation of marketing materials, and monitor industry and competitors trends.

Why It Might Be a Fit

Strong understanding of electronic measurement, wireless, semiconductor, or system-level test technologies, ability to translate complex technical concepts into clear marketing messages, and experience with digital marketing programs.

Requirements

• Bachelor's degree or higher in Electrical Engineering, Electronics, Computer Engineering, Physics, or a related technical field
• 3–7+ years of experience in technical marketing, applications engineering, field engineering, or a related role
• Native Vietnamese, English Proficiency both in written and verbal
• Understanding of integrated marketing and communication (IMC)
• Proven ability to translate complex technical concepts into clear, customer-focused marketing messages and value propositions
• Experience supporting product demonstrations, customer briefings, seminars, webinars, and industry events
• Ability to collaborate effectively with Product Management, Sales, and Regional Marketing teams
• Strong communication skills, with the ability to present confidently to technical customers, partners, and internal stakeholders
• Experience with digital marketing programs and familiarity with marketing performance metrics