Senior Brand Marketing Manager [USA]

HoYoverse is looking for a driven individual to grow Genshin Impact's player base in North America. The role involves partnering with the Shanghai team to develop strategic plans, increasing new install lift, brand awareness, and shifting intent for aware, but non-players, and delivering high-impact media campaigns.

Requirements

• Strong organizational and planning skills
• Excellent time and efficiency management skills
• Fluent with social analytics tools
• Good habit of focusing on details
• Strong written and verbal communication and presentation skills

Benefits

• Competitive salary
• 100% employer-paid healthcare premiums for you and your dependents
• Generous paid time off
• 401K/ RRSP plan
• Employer-paid life and disability insurance
• Team-building activities throughout the year
• Flexible working hours