Marketing Manger- Franchise Development
Red RoofOhio, United States
Posted March 18, 2026
Full Time
About the Company
Red Roof is a leading provider of affordable yet upscale lodging, operating over 700 properties and 60,000 rooms across the U.S. and Japan. Its portfolio includes the Red Roof Inn®, Red Roof PLUS+®, HomeTowne Studios, and The Red Collection®, each designed to deliver consistent quality and value. The company pioneered the Upscale Economy® segment, blending modern amenities with competitive pricing to attract millions of guests annually. Red Roof’s commitment to innovation, guest experience, and partner collaboration has earned industry awards and a reputation for excellence. The organization values teamwork, community impact, and continuous improvement, making it an attractive workplace for hospitality professionals.
Job Description
Franchise Marketing Manager will plan, execute, and manage the overall strategy for franchise marketing, including digital media, trade media, social media, advertising, and industry events.
Requirements
- Bachelor's degree in marketing, Communications, or a related field, or equivalent professional experience
- 3 or more years of experience in marketing, communications, or digital marketing
- Experience supporting marketing initiatives that drive brand awareness, engagement, or lead generation
- Working knowledge of digital marketing channels including social media, website management, and search engine optimization (SEO)
- Experience developing marketing content across multiple formats including written, visual, and video
- Strong written and verbal communication skills
- Proficiency with Microsoft Office including Excel, Word, and PowerPoint
- Strong organizational and project management skills with the ability to manage multiple initiatives simultaneously
Benefits
- 401k Matching
- Retirement Plan
- Generous Paid Time Off
- Health insurance
