Marketing Analyst

Marketing Analyst job description. We are looking for an experienced Marketing Analyst to support and scale our marketing analytics capabilities. The role involves analyzing customer behavior, evaluating marketing effectiveness, and translating complex data into clear, actionable insights.

Requirements

• Collecting, analyzing, and interpreting customer, marketing, and web behavioral data across multiple channels
• Evaluating marketing campaigns, running experiments, analyzing key performance metrics, and identifying opportunities to improve ROI and efficiency
• Developing and presenting insights, recommendations, and clear narratives based on data analysis to stakeholders
• Designing and maintaining digital marketing and web measurement frameworks, including event tracking and attribution logic
• Building dashboards, data visualizations, and recurring performance reports for marketing and leadership teams
• Monitoring and analyzing digital marketing trends, media performance, and customer acquisition signals
• Communicating insights to colleagues, senior managers, and internal stakeholders in a clear and structured way
• Working hands-on with engineers on site and product event tracking, including tracking plans, GTM implementation, and analytics best practices
• Partnering with Data Engineering to improve data pipelines, ensure data quality, and maintain consistency across analytics tools and platforms

Benefits

• Competitive base compensation
• Bonus program
• Paid Time Off and Work From Home
• A fun, creative and energetic work environment