The Senior Manager, Digital Marketing is responsible for driving digital strategy and execution across all paid, owned, and earned media channels to strengthen brand visibility, consumer engagement, and sales conversion for Sharp’s appliance and consumer electronics portfolio.
Requirements
- Develop and execute an integrated digital marketing strategy
- Lead a multidisciplinary team
- Collaborate with product marketing, sales, retail, and creative teams
- Oversee brand and product websites
- Manage CRM and marketing automation tools
- Develop and manage full-funnel paid media strategy
- Define and lead brand content strategy
- Manage influencer, creator, and community engagement programs
- Build a unified measurement framework across all digital channels
- Track and communicate key performance metrics
- Support additional Brand Marketing initiatives
Benefits
- Comprehensive, family-friendly healthcare plans
- 401k retirement plan with a competitive match
- Employee Assistance Plan
- Rewarding and holistic wellness program
- Training, professional development, and mentorship
- Full suite of voluntary insurance benefits for financial planning
- Dynamic culture eager to innovate, enhance diversity, and work smarter
