Director, Strategy Planning

SimpsonScarborough is seeking a Director, Strategy Planning to lead the development of integrated brand, marketing, content, and media strategies for colleges and universities. The role requires strategic thinking, analytical rigor, and strong facilitation skills to connect research, insight, storytelling, and institutional priorities into clear and actionable strategies.

Requirements

• Lead integrated brand, marketing, content, and paid media strategy development
• Collaborate with internal and client teams to establish goals, priorities, timelines, milestones, and opportunities for cross-functional integration
• Collect, analyze, and synthesize primary and secondary research to uncover actionable insights
• Develop and present strategy deliverables that are clear, compelling, and actionable
• Partner closely with Creative, Media, Digital, Analytics, Accounts, and PMO teams to ensure strategies are integrated, insight-driven, and effectively executed across channels
• Identify opportunities to improve workflows, deliverable integration, and strategic continuity across projects and teams
• Build and maintain project documentation, strategic frameworks, and planning materials that keep stakeholders informed and aligned throughout engagements

Benefits

• Nationwide health, dental, and vision coverage
• 401(k) with employer contribution
• Employer-paid life insurance and short-term disability
• Flexible time off (FTO) with additional time-off options
• Paid parental leave
• A day off on your birthday
• Two agency-wide closures in the summer and winter
• Monthly lifestyle stipend to supplement your routine wellness costs