Marketing Specialist - Paid Search
ZaelabUnited States
Posted March 31, 2026
Contract / Temporary
About the Company
Zaelab is proud to be an equal-opportunity employer, committed to building and fostering an inclusive accessible environment.
Job Description
The Marketing Specialist plays a key role in managing and optimizing paid search campaigns for Zaelab’s clients, building strong, trusted client relationships, and driving measurable performance through Google Ads and Bing Ads.
Requirements
- Manage and optimize paid search campaigns across Google Ads and Bing Ads
- Monitor campaign performance, analyze trends, and implement data-driven optimizations
- Lead or support biweekly client meetings focused on performance reviews, insights, and optimization discussions
- Maintain regular client communication, sharing updates, recommendations, and next steps
- Identify and proactively implement opportunities to improve account performance
- Audit existing and legacy campaign structures and quickly identify areas for impact
- Apply sound judgment around platform automation, including when to lean in and when to challenge default recommendations
- Collaborate internally with cross-functional team members to align on priorities, delivery, and client needs
- Manage multiple accounts and projects simultaneously with strong organization and attention to detail
- Ensure clear ownership and thorough follow-through on action items and recommendations
Benefits
- Unlimited Vacation/PTO
- Full Health Benefits and 401k Fixed Percentage Plan (USA only) RRSP (Canada)
- Paid Parental Leave
- Ongoing training and education opportunities
