Channel Factory provides intelligent marketing solutions for brands and agencies. We are seeking a highly motivated, analytical, and creative problem solver to join our Analytics & Insights team. The ideal candidate will be adept at uncovering insights from data, building compelling narratives, and delivering strategic recommendations to clients.
Requirements
- Manage Analytics deliverables throughout all phases of a marketing/media analytics engagement
- Develop and deliver integrated research, measurement, analytics, and insights to help clients optimize their media strategies and achieve campaign objectives
- Analyze campaign data across YouTube, social, and digital platforms to assess performance and effectiveness
- Develop and present client-facing reports using tools such as Tableau, Dataroma, Looker, Qlic, Metabase, etc.
- Collaborate with internal teams to enhance media planning, buying, and optimization strategies based on data insights
- Monitor industry trends, advancements in measurement methodologies, and emerging ad tech solutions to keep Channel Factory at the forefront of innovation
- Provide strategic thought leadership and subject matter expertise on data, research methodologies, measurement, and analytical techniques to enhance our capabilities, drive competitive advantage, and bring new opportunities, approaches, ideas, perspectives, etc. to clients
- Mentorship of junior team members
Benefits
- Work-life flexibility – we value your contributions above all
- About Channel Factory: Founded in 2010, Channel Factory is an award-winning marketing technology company that helps top global brands and agencies maximize YouTube advertising.
