The Product Marketing Manager is responsible for the strategic positioning, pricing intelligence, and competitive differentiation of the company’s access solutions. The role focuses on translating product capabilities and market insights into effective marketing strategies that support sales growth, strengthen brand positioning, and increase market share.
Requirements
- Minimum 5 years of experience in product marketing, preferably in B2B technology, manufacturing, or security solutions.
- Experience working within cross-functional teams (marketing, sales, product management, engineering)
- Bachelor’s degree in Marketing, Business Administration, Engineering, or a related field.
- Additional certifications in product marketing, digital marketing, or strategic pricing are a plus
- Strong knowledge of product marketing methodologies, market research, and competitor intelligence.
- Experience in pricing strategy, gross profit analysis, and product profitability.
- Proficiency in Microsoft Office (Excel, PowerPoint, Word).
- Familiarity with CRM, marketing automation, or analytics tools is a plus.
- Ability to translate technical product features into customer-focused messaging
Benefits
- Best opportunities in a globally operating company valuing diversity, inclusion, sustainability and mutual trust
- Attractive remuneration package
- 25 days paid annual leave
- Additional health insurance
- 102.26 EUR food vouchers
- Public transportation card
- Multisport card
- Free lunch at the office
- Employee referral program
- Training and mentorship programs
- 24/7 access to over 15,000 LinkedIn Learning courses
