The Media Analytics Associate is a key member of the Media Analytics team, working side-by-side with Sales, Product, and Data Science to bring EDO data to life and maximize value for clients.
Requirements
- Manage client accounts as the day-to-day EDO point person for the research and insights teams at TV Networks and Fortune 500 advertisers.
- Author standard reporting and custom analyses for advertiser clients that highlight the power of EDO data and provide insights around optimizations advertising via creative and media decisions.
- Proactively deliver advertising category and brand-level insights to TV Networks that can be used to help drive TV ad sales.
- Contribute to expansion of EDO Convergent TV measurement through managing first party ad tags and site pixels, and troubleshooting where needed.
- Understand our clients’ needs and determine new ways to present EDO data in compelling ways that match those needs.
- Ensure that clients are deriving maximum value from the EDO partnership to ensure high client satisfaction, renewals, and account growth.
- Support the sales and business development process by producing analyses and marketing collateral for new business presentations.
- Work with the EDO product team, engineers and data scientists to plan and prioritize features. Work with the data quality team to maintain data accuracy and completeness.
- Understand and stay on top of changing industry dynamics and the competitive landscape.
Benefits
- Competitive compensation package
- Medical, dental and vision coverage
- 401(k) plan
- Employee meals, snacks, and more fully paid for