Manager - International Marketing
HayleysColombo, Western Province, Sri Lanka
Posted June 25, 2025
Full Time
About the Company
Hayleys is a leading diversified conglomerate in Sri Lanka, with a 146-year history of operating across 16 sectors including agriculture, textiles, transportation, and logistics. The company is renowned for its global leadership in household gloves and coconut-shell based activated carbon, and it serves over 80 markets worldwide. Hayleys' strong focus on sustainable practices and deep-rooted relationships with local stakeholders contribute to its significant socio-economic impact.
Job Description
The Manager – International Marketing will develop and implement marketing strategies for new and existing international markets to increase brand awareness and drive sales. This role involves market analysis, competitor monitoring, digital marketing, and strong team collaboration. The position requires strong analytical and problem-solving skills.
Requirements
- Develop and implement strategic marketing plans.
- Identify opportunities in both existing and new markets.
- Deliver results in volume, revenue, and profits.
- Monitor market trends and competitor activities.
- Generate new business from existing and new customers.
- Utilize digital marketing channels.
- Strong analytical and problem-solving skills.