Salesforce Marketing Cloud Expert Lead – Focus en MCNEXT
JakalaBarcelona, Catalonia, Spain • Gijón, Asturias, Spain • Madrid, Community of Madrid, Spain • Pamplona, Navarre, Spain
Posted March 9, 2026
Full Time
About the Company
Jakala is a data‑centric technology and experience firm that partners with brands to design growth strategies and deliver measurable marketing results. Leveraging advanced analytics, location intelligence, big data, and AI, the company builds integrated Martech, loyalty, gamification, and customer experience platforms that optimize the entire funnel. Its unique blend of advisory services—spanning business, technology, and data management—enables clients to transform marketing investments into tangible ROI while meeting audiences wherever they are. With a global footprint, a highly skilled international team, and backing from private‑equity leader Ardian, Jakala distinguishes itself by combining deep technical expertise with a proven track record of delivering long‑term, data‑driven impact.
Job Description
We are looking for a talented and experienced professional to lead our practice in Salesforce Marketing Cloud Next (MCNext). This role will be responsible for building, evolving, and leading the MCNext practice within Jakala, combining functional depth, strategic vision, and technical leadership.
Requirements
- 5+ years of experience in Salesforce Marketing Cloud with a strong functional foundation
- Deep knowledge of Journey Builder, Contact Builder, Automation Studio, and SFMC data model
- Experience in designing end-to-end use cases (segmentation, activation, measurement)
- Advanced functional knowledge in Salesforce Core (Sales / Service Cloud), Salesforce Data Cloud, and CRM ecosystem
- Ability to design multicloud architectures at a conceptual level
- Experience participating in strategic CRM implementations
- Technical experience in SQL, AMPscript, integrations, APIs, etc. is valued
- Valuable experience includes starting the journey in Marketing Cloud Next (formations, certifications, practical research, projects), participation in innovation initiatives, or development of practice