Marketing Manager
LingoAceBangkok, Thailand
Posted September 23, 2024
Full Time
About the Company
LingoAce is a global edtech company on a mission to make learning for kids more engaging, effective, and accessible through technology. Through our award-winning online learning platform, learners can connect to passionate and professionally accredited teachers to learn Mandarin Chinese, English, math and music. Today, we have a roster of more than 4,000 professionally certified teachers and have taught more than 10 million classes to PreK-12 students in more than 100 countries. Founded in 2017, the company is headquartered in Singapore and has global operations through the United States, Southeast Asia, Europe, and China. We are backed by the world’s top investors including Peak XV (formerly Sequoia India & Southeast Asia), Owl Ventures, Tiger Global, and Shunwei Capital. In 2023, LingoAce was named to Fast Company’s World’s Most Innovative Companies list and to the GSV EdTech 150 list of the world’s most transformative edtech companies for the second year in the row.
Job Description
Develop and execute comprehensive performance marketing strategies to acquire leads through online and offline channels.
Requirements
- Manage and optimize digital campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to maximize ROI.
- Utilize SEO/SEM, email marketing, social media, and other online tactics to generate leads and drive conversions.
- Oversee traditional marketing channels such as print, outdoor, and events to enhance brand visibility and attract potential students.
- Lead a team of marketing professionals, providing guidance, mentorship, and performance feedback.
- Stay updated with industry trends and best practices in performance marketing and education sector marketing.