The Martell Group is seeking a Head of Demand Generation to build and scale demand generation without diluting the brand. The role requires a senior marketing leader with end-to-end ownership of demand generation, channel growth, and revenue-driving systems.
Requirements
- Senior marketing leader with end-to-end ownership of demand generation, channel growth, and revenue-driving systems
- Hands-on operator with proven results across YT, IG, LI, TT, email, newsletter, and SMS
- Strong funnel and analytics capability with command of CPL, CTR, CVR, MQL quality, and attribution
- Experience running multi-brand marketing calendars and executing at high velocity
- Player-coach mindset, building systems while personally driving execution
- Confident owning campaigns, funnels, dashboards, and results without needing direction
- High-judgment decision maker who moves fast, iterates aggressively, and maintains brand alignment