Marketing CRM Specialist
NFM LendingMaryland, United States
Posted April 1, 2026
31.25 - 34
Full Time
About the Company
NFM Lending, founded in 1998 in Baltimore, has evolved from a local brokerage into a multi‑state mortgage lender with offices nationwide. The company specializes in a broad portfolio of loan products—including FHA, VA, Jumbo, State and Local Bond Programs, Renovation loans, and FNMA‑backed financing—catering to diverse borrower needs. Its reputation for excellence is reflected in numerous industry accolades, such as being named a Top 50 Best Company to Work For and a Top 100 Mortgage Company in America. Guided by core values of service, innovation, teamwork, and excellence, NFM Lending consistently delivers personalized, high‑quality mortgage solutions while fostering a collaborative and employee‑focused culture.
Job Description
The Marketing CRM Specialist plays a critical role in driving customer engagement and marketing effectiveness through the strategic use of the company's CRM and marketing automation platforms.
Requirements
- 2+ years of experience in CRM management, marketing automation, or digital marketing operations
- Proficient with CRM and marketing automation platforms (e.g., Salesforce, HubSpot, Total Expert, or similar)
- Solid understanding of campaign execution, lead nurturing workflows, segmentation strategies, and data hygiene practices
- Strong attention to detail with excellent organizational and time-management skills
- Collaborative team player with effective written and verbal communication skills
Benefits
- Total Rewards program
- Per-file bonuses
- Discretionary bonuses
