The VP, ACD/Copy is responsible for creating a comprehensive copy platform for each assigned account, ensuring that the work is on strategy and contributes to growing the Client's business.
Requirements
- Develop and execute all Agency offerings
- Create comprehensive copy platform for each assigned account
- Ensure that Agency work is on strategy and contributes to growing the Client's business
- Work as a team with art directors to develop conceptual approaches to meet Client objectives
- Demonstrate sound understanding of marketing
- Provide extensive strategic input into marketing/advertising initiatives
- Demonstrate thorough knowledge of Client's business
- Develop positive, productive relationships with all members of Client/Agency team
- Attend relevant trade shows and share learnings with team
- Maintain positive relationships with internal business group departments such as Editorial and Traffic
- Demonstrate high level of professional craftsmanship and superior writing skills
- Be aware of, and familiar with, medical and scientific information that pertains to Agency brands
- Maintain awareness of current advertising, marketing, and other communications
- Demonstrate the ability to work in various forms of media
- Provide constructive and direct on-going feedback and generate performance reviews for team members
- Manage, mentor and supervise direct reports as well as other relevant creative staff
- Effective presenter-clearly communicate creative concepts and sell Agency work to both Clients and new business prospects
- Manage freelancers, when needed
- Function autonomously on a day-to-day basis but involve supervisor in major decisions; be able to effectively take over CD's function when CD is unavailable
- Offer original solutions for creative strategic tactical challenges
- Communicate effectively and professionally both internally and externally
- Demonstrate good problem-solving and interpersonal skills
- Demonstrate ability to set priorities while handling multiple projects and to delegate work appropriately
- Remain calm despite high pressure situations
- Project a professional, positive attitude toward peers and clients within the department and the agency
- Uphold Agency quality standards in servicing the Client
- Maintain accurate time sheets
- Foster a positive team atmosphere demonstrating respect for peers and supervisors
- Assist other members of department/team as needed when workload allows
- Foster senior level partnerships with creative/account colleagues
- Monitor Time Off / Vacation schedules for appropriate coverage
- Assign work to assure project deadlines are met
- Monitor overall workload to effect efficiency and assure that waiting or downtime is minimized
- Keep supervisor or department head apprised of any workload challenges/concerns on assigned team accounts that may necessitate hiring freelancers
- Monitor, review and approve direct report’s time sheets in terms of hours worked on specific jobs
- Provide constructive and direct ongoing feedback to direct reports
- Evaluate performance of direct reports and complete and deliver performance reviews
- Help supervisor manage and resolve staff issues including performance, personal presentation and internal interactions
- Recommend adjustments/additions to the roles and procedures of the department to achieve continuous improvement and efficiency across all accounts and/or specific accounts
- Help interview, train and orient new team members to the agency, department, and account(s) at the direction of department head
- Provide ongoing guidance to all team members and be available to them as a resource for account/agency/departmental policies, procedures, etc.
- Advocate of Harrison and Star; makes decisions with the agency's and employees’ best interest in mind
- Embodies the four core values; commitment, collaboration, creativity and code of ethics
- Provides leadership within his/her department as well as across the agency
- Proactively provides suggestions that Impact agency policy and operations
- Demonstrates support of the agency’s goals and mission
- Presents a professional and positive image of Harrison and Star both internally and externally
- Ability to identify, recruit, train and develop talent; motivates direct reports, and acts as a mentor to all
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Visa Sponsorship
- Four Day Work Week
- Generous Parental Leave
- Tuition Reimbursement
- Relocation Assistance
