Samba TV is seeking a Director of Content Marketing to lead and elevate our content strategy end-to-end. In this role, you will build a high-performing content engine, our own editorial newsroom, powered by Samba’s unmatched media intelligence across TV, web, and emerging platforms.
Requirements
- 7–10+ years in B2B tech content marketing; 5+ in ad tech, martech, data platforms, or SaaS.
- Strong understanding of programmatic advertising, identity, clean rooms, measurement, and attribution.
- Experience creating content on AI/ML, data science, predictive analytics, and AI-driven marketing.
- Hands-on use of AI tools (e.g., GPT, Claude, autonomous agents, orchestration frameworks).
- Senior-level IC who independently drives projects end-to-end.
- Exceptional writer/storyteller able to simplify technical concepts for varied audiences.
- Full-stack creator across visuals, long-form, social, technical content, and enablement.
- Data-driven, using analytics to guide strategy.
- Experience partnering with PR on media relations and executive visibility.
- Strategic thinker who executes with high quality and speed.
- Curious, collaborative, and effective across Product, Sales, Marketing, and Exec teams.
- Learns quickly and thrives in fast-changing environments.
- Passionate about ad tech, AI, streaming/TV, and privacy trends.
- Bias for action—ships, learns, iterates.
- Writes in a clear, human, on-brand voice.
- Ad tech expertise from top Ad Tech companies.
- Background creating content for AI/ML products or data science teams.
- Knowledge of CTV, streaming economics, and TV measurement.
- Agency or brand-side experience.
- Comfortable speaking at conferences.
- BA in Marketing, Communications, Journalism; advanced degree a plus.
- Technical & Tool Proficiency
- AI content tools (Claude, ChatGPT, Jasper, Writer.com).
- Marketing tech such as HubSpot, Salesforce, GA, SEMrush/Ahrefs.
- CMS platforms (WordPress, Contentful).
- Design collaboration tools (Figma, Canva, Adobe).
- Project management software (Asana, Monday, Jira).
- Strong grasp of SEO and multi-channel distribution.
Benefits
- Health insurance
- Wellness offerings
- Life and disability insurance
- Retirement savings plan
- Paid holidays and paid time off (PTO)
- Other employee benefits
