Senior Director, edX Brand & Content
2UArlington, Virginia, United States
Posted April 22, 2026
187700 - 194200 USD
Full Time
About the Company
2U partners with the world's top universities and companies to develop and deliver education programs that accelerate careers and transform lives.
Job Description
At 2U, we are all in on purpose. We are motivated by our mission – to make learning limitless– and connected by our shared passion to deliver world-class higher education at scale. The Senior Director, edX Brand & Content Strategy will define the edX brand in the market and builds the system that scales it, driving traffic, trust, conversion, user activation and making edX the most credible, discoverable, and conversion-ready platform in learning.
Requirements
- 8-10+ years in brand/content with business accountability
- An operator mindset who thrives in a 'build from zero' environment
- Deep expertise in SEO and AI-driven discovery
- Fluent in applying AI tools to accelerate content production and improve quality
Benefits
- Medical, dental, and vision coverage
- Life insurance, disability, and 401(k) employer match
- Free snacks and drinks in-office
- Generous paid holidays and leave policies, including unlimited PTO
- Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break
