Marketing Analytics Manager role at Acrisure Innovation, responsible for building and leading the marketing analytics competency, owning the analytics roadmap, and driving data visualizations and insights to support marketing efforts.
Requirements
- Bachelor's degree in a quantitative discipline, such as Mathematics, Economics, Computer Science, Statistics, or Engineering
- 8+ years of experience in business analytics with 4+ years of analytics experience across media buying teams
- Experience defining a clear and innovative marketing analytics strategy with a robust roadmap and delivering against it
- Excellent analytical and problem-solving skills with a keen attention to detail
- Demonstrated success influencing senior level stakeholders on strategic direction based on recommendations backed by in-depth analysis
- Strong expertise in data manipulation and analysis using SQL, Python, and R
- Technical expertise with respect to mining and modeling data with the ability to create views and tables or schedule queries for data democratization
- Strong knowledge of Tableau or similar data visualization tools
- Experience with media platforms such as Google Analytics, Heap, Facebook Ads Manager, Google Ads, etc.
- Experience with experimental design (A/B and multivariate tests) and statistical analysis to drive business decision making
Benefits
- Four Day Work Week
- Generous Paid Time Off
- 401k Matching
- Retirement Plan