The Integrated Marketing Manager is responsible for developing and executing integrated marketing and promotional plans for shows within assigned region. The position will work in conjunction with central marketing leadership and local team to plan the marketing spend and roll out long-term marketing initiatives.
Requirements
- BA/BS Degree in Marketing/Business Communications or related field
- 4-6 years of related work experience
- Experience with media buying, executing digital media plans and omni-channel digital marketing
- Experience working with email, mobile and digital marketing programs
- Experience sourcing and managing content development and publishing
- Exceptional written, verbal and listing communication skills
- Strong organizational skills with ability to work in fast-paced environment
- Knowledge of social media and online marketing initiatives and strategies
- Creative, detail-oriented person who can juggle multiple tasks
- Knowledge of MS Word, Outlook, PowerPoint, Google AdWords, Rubicon, CMS, Photoshop
- Displays in-depth knowledge and understanding of Social Media platforms
- Functional knowledge and/or personal experience with WordPress
- Knowledge of programmatic media and real time bidding
- Knowledge of data analysis and budgeting
- Must be detail orientated with high standard for quality and ability to multitask
- Excellent interpersonal skills with ability to build and cultivate relationships
- Demonstrates creativity and documented immersion in Social Media
- Proficient in content marketing theory and application
- Exhibits ability to switch from creative side of marketing to analytical side
- Team player with confidence to take the lead and guide other employees when necessary
- Knowledge of music industry
- Analytical in nature using data to drive decisions
Benefits
- Medical, dental and vision insurance
- Paid holidays, vacation and sick time
- Company paid basic life insurance
- Voluntary life insurance
- Parental leave
- 401k Plan (with 3% employer match)
- Flexible spending and health savings account options
- Wellness offerings
