appflame – Senior User Acquisition Manager (R&D)

appflame is a Ukrainian product IT company that creates world-class products, and they're looking for a Senior User Acquisition Manager (R&D) to own the end-to-end acquisition flow for R&D webfunnel projects and launch, optimize, and scale paid campaigns with a strong focus on META as the core acquisition channel.

Requirements

• 3+ years of hands-on experience in User Acquisition / Performance Marketing
• Strong hands-on proficiency with META Ads - from campaign setup and daily optimization to testing, scaling, and performance analysis
• Experience working with web funnels, subscription products, or other direct-response acquisition models
• Strong understanding of performance marketing and funnel metrics - CPA, CPP, ROAS, LTV, payback, CVR, CTR
• Ability to build and manage a structured testing process across creatives, audiences, bids, placements, landing pages, and funnel steps
• Strong analytical skills and confidence in making data-based decisions
• Experience working closely with creative teams to improve ad performance, angles, and testing priorities
• Structured, proactive, and ownership-driven approach to work
• Ability to adapt quickly in a fast-moving R&D environment with constant testing and changing priorities
• English level: Upper-Intermediate or higher

Benefits

• Great benefits package and fair compensation
• Transparent evaluation of work based on personal performance indicators
• Well-established processes and great opportunities to growth within the company
• Direct contact with Snapchat, Meta, Google, Apple, and access to their best practices