AGF is seeking a Coordinator, Marketing to support the execution and optimization of marketing content and tools across AGF's multi-channel business lines. The role offers an excellent opportunity to learn and grow in marketing and content strategy while contributing to strategic priorities of the team and Marketing and Product department.
Requirements
- Work collaboratively with the broader Marketing team on campaigns and marketing initiatives across all distribution channels
- Coordinate and manage webcasts, including planning, logistics, technical support and liaising with the vendor
- Support the creation and implementation of email marketing campaigns, including segmentation and A/B testing
- Manage the content strategy on AGF.com by aligning the website to key campaigns and initiatives
- Monitor and analyze campaign performance metrics, providing insights and recommendations for improvement
- Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals
- Participate in all team meetings as an active contributor
- Provide tactical support as needed to support the broader marketing plan and objectives with new insights and a 'digital first' approach to content creation