Toovem is seeking a strategic and analytical Ads Specialist to manage paid media campaigns, optimize performance, and drive conversions.

Requirements

Bachelor's degree in Marketing, Advertising, Business, or a related field.
2+ years of experience in digital media buying, preferably in an e-commerce or performance marketing environment.
Hands-on experience with Google Ads, Facebook Ads Manager, and other paid media platforms.
Strong analytical skills with the ability to interpret data, generate insights, and optimize campaigns for performance.
Proficiency in A/B testing methodologies and performance tracking.
Excellent communication and collaboration skills to work cross-functionally with internal teams and external partners.
Ability to multitask, prioritize projects, and meet deadlines in a fast-paced setting.
Knowledge of SEO, conversion rate optimization (CRO), and retargeting strategies is a plus.
Deep understanding of ROAS (Return on Ad Spend) and CPA (Cost per Acquisition) metrics, with the ability to analyze and optimize campaigns based on these KPIs.

Benefits

Toovem is seeking a strategic and analytical Ads Specialist to manage paid media campaigns, optimize performance, and drive conversions.

Bachelor's degree in Marketing, Advertising, Business, or a related field.
2+ years of experience in digital media buying, preferably in an e-commerce or performance marketing environment.
Hands-on experience with Google Ads, Facebook Ads Manager, and other paid media platforms.
Strong analytical skills with the ability to interpret data, generate insights, and optimize campaigns for performance.
Proficiency in A/B testing methodologies and performance tracking.
Excellent communication and collaboration skills to work cross-functionally with internal teams and external partners.
Ability to multitask, prioritize projects, and meet deadlines in a fast-paced setting.
Knowledge of SEO, conversion rate optimization (CRO), and retargeting strategies is a plus.
Deep understanding of ROAS (Return on Ad Spend) and CPA (Cost per Acquisition) metrics, with the ability to analyze and optimize campaigns based on these KPIs.