We’re looking for a results-driven Performance Marketing Manager to own and scale our paid social efforts across LinkedIn and Meta.
Requirements
- Own and manage paid social channels end-to-end (LinkedIn & Meta): planning, execution, optimization, experimentation, and scaling to hit aggressive KPIs.
- Analyze performance using advanced analytics and BI tools, focusing on a clear primary KPI supported by leading indicators to drive prioritization and decision-making toward targets.
- Design and run structured experiments across audiences, creatives, messaging, and funnels to improve efficiency and pipeline contribution.
- Partner closely with content, creative, product marketing, localization, analytics, and sales to build world-class ads and funnels that speak directly to customer pain points.
- Apply AI tools, automation, and new platform capabilities to improve targeting, ad copy creation, creative iteration, and operational efficiency.
- Manage campaigns across multiple regions and languages, operating at global scale and complexity.
- Communicate insights, learnings, and performance clearly to global stakeholders.
- Maintain a strong technical foundation (tracking, attribution, data integrity), including building dashboards and shaping a clear data view that supports confident decision-making.
- Own outcomes beyond clicks and conversions by monitoring lead quality through the funnel and partnering with sales to ensure campaigns drive high-quality pipeline.