We are seeking a Content Marketing Manager to lead the development of high-impact content across the full customer journey from awareness through conversion and retention. This role will sit at the intersection of content marketing and product marketing, owning the messaging and storytelling that communicates Archer Review’s value to prospective nursing and medical students.
Requirements
- 4+ years of experience in content marketing, with exposure to product marketing and/or lifecycle marketing
- Proven track record of driving measurable growth through content (SEO, conversion, email/SMS, or lifecycle)
- Strong ability to translate product features into clear, compelling value propositions
- Experience writing high-performing email and/or SMS campaigns
- Excellent writing, editing, and storytelling skills across formats (long-form, short-form, web, lifecycle)
- Experience collaborating cross-functionally with product, growth, and subject matter experts
- Familiarity with SEO tools (Ahrefs, SEMrush), analytics platforms (GA, Search Console), and CRM/marketing automation tools
- Comfortable working in a fast-paced, growth-oriented environment
Benefits
- Comprehensive medical, dental and vision insurance for employees and their families
- Flexible & encouraged PTO
- Company HSA contribution of $90/month for eligible plans
- Company-paid life insurance and disability coverage
- 401(k) with company match (100% match on first 3%, 50% match on the next 2%)