Campaign Strategist

The Campaign Strategist supports the development and delivery of integrated marketing campaigns that connect audiences to the mission and experiences of Crystal Bridges Museum of American Art and the Momentary.

Requirements

• Assist Campaign Strategy Leads in building campaign briefs, timelines, and channel plans that align with institutional goals and brand voice.
• Support research on audiences, trends, and competitive benchmarks to inform campaign strategy and positioning.
• Help coordinate creative briefings and cross-team alignment between Creative, Digital, PR/Social, and Marketing Operations.
• Monitor campaign performance metrics, pull reports, and surface insights to optimize in-flight campaigns.
• Draft and edit copy or messaging frameworks for campaign assets, ensuring tone and storytelling consistency.
• Track deliverables and support campaign calendars to ensure smooth go-to-market execution.
• Participate in brainstorms and contribute ideas that make campaigns more relevant, inclusive, and audience-driven.
• Maintain organized campaign documentation and assets for reference and future learning.

Benefits

• Health insurance
• Paid time off
• Retirement plan
• Employee assistance program