Business Development Director - China

Averna is seeking a Business Development Director - China to drive growth and market presence across Mainland China in key sectors: Consumer Electronics, Automotive, Semiconductor, and Aerospace & Defense. The successful candidate will lead a high-performing team to define commercial strategy, manage pipelines, build strategic customer relationships, and deliver revenue and margin targets.

Requirements

• Bachelor’s degree in Engineering, Electronics, Mechanical, Automation, or other related technical fields
• 8–12 years of experience selling complex technical solutions in China (automation, test & measurement, capital equipment, or system integration)
• 3–5 years of experience managing sales teams or senior-level account roles
• Bilingual: Mandarin (native) and English (business-level) communication skills
• Ability to travel up to 40–50% within China and internationally as required
• Strong technical understanding of automation, test & measurement systems, and engineering processes
• Ability to lead strategic sales cycles and solution-based consultative selling
• Excellent communication, executive presence, negotiation, and relationship-building skills

Benefits

• Competitive benefits package
• Opportunities to travel