Marketing Research, Associate - Corporate Affairs

Blackstone is seeking a Marketing Research Associate to lead and execute high-impact qualitative and quantitative research to inform Blackstone's marketing and editorial strategies. The ideal candidate is a mixed-methods research generalist with experience supporting marketing and advertising efforts in financial services and/or B2B industries.

Requirements

• Manage end-to-end research projects, from learning agenda development and methodology selection to analysis and executive-level reporting
• Oversee external research agency projects, ensuring timelines, budgets, and deliverables align with business objectives
• Lead qualitative and quantitative research initiatives, including surveys, in-depth interviews, focus groups, and stakeholder research
• Partner closely with regional and channel marketing owners and content teams to translate research findings into clear, actionable recommendations that drive messaging and activation decisions
• Synthesize insights on brand health, reputation, advertising campaign and creative performance, and audience behaviors, delivering concise executive briefings and presentations
• Collaborate with channel marketing owners on marketing performance reporting and social and media listening analyses
• Monitor and evaluate emerging research methodologies and technologies, including AI-enabled analysis, synthetic data, and advanced modeling, to deepen understanding of Blackstone’s audiences

Benefits

• Comprehensive health benefits
• Paid time off
• Life insurance
• 401(k) plan
• Discretionary bonuses