Associate Marketing Automation Manager

Join Team CARFAX as an Associate Marketing Automation Manager to serve as the Subject Matter Expert (SME) for data management and database structure, ensuring the integrity of CARFAX consumer data across all platforms. Manage the integration of consumer data across marketing and CDP platforms and focus on storytelling with data by working closely with Product and Marketing teams to translate complex reporting into actionable messaging optimizations.

Requirements

• Minimum 3 years of experience utilizing message automation tools (Iterable, SendGrid, Salesforce, etc.)
• Proven ability to act as a Subject Matter Expert (SME) for marketing databases and consumer data platforms (CDP)
• Proficiency in data storytelling, with the ability to analyze complex data sets and build reports that provide clear business insights
• Previous experience with data management and visualization tools such as QuickSight, Power BI, Tableau, and Looker Studio
• Minimum 3 years of experience working with marketing databases and consumer data platforms
• Minimum 1-2 years of experience with SQL for data extraction and analysis
• Experience working collaboratively with cross-functional teams to align data strategy with business goals
• Familiarity with consumer data protection laws (CAN-SPAM, CCPA, TCPA, GDPR, CASL, etc.)
• Experience in cross-platform messaging (Push, In-App, Web Push, SMS/MMS)
• Solid grasp of API and Webhook fundamentals
• Strong attention to detail and ability to multitask successfully
• Intellectually curious with an aptitude for learning and trying new things

Benefits

• Competitive compensation
• Benefits
• Generous time-off policies
• 4-Day summer work weeks
• Winter holiday break
• 401(k) / DCPP matching
• Annual bonus program
• Casual, dog-friendly, and innovative office spaces