Web Producer

Seabourn is seeking an experienced Web Producer to create, publish, and maintain web content, including copywriting, image selection and editing, content publishing, and ongoing updates to existing site material. The Web Producer will ensure that every page of the site reflects the elegance, sophistication, and guest-centric excellence that define the Seabourn experience.

Requirements

• Create, publish, and maintain landing pages in the Adobe Experience Manager CMS system.
• Create written content, SEO optimization and visual merchandising to be consistent with our online customer journey.
• Maintain web content calendar and manage website updates (product launches, changes to programs/offerings, maintaining destination pages, updating homepage)
• Involve in all phases of designing and maintaining the web page using HTML and CSS.
• Manage interactive projects from kick-off and requirements-gathering to UI, design, development, QA, authoring of page, and maintenance.
• Implement SEO best practices on the website.
• Work alongside the email team to ensure we are driving traffic to relevant pages.
• Work with the Revenue Management team to support merchandising initiatives for new promotions.
• Work alongside the UX team to design improved experiences on-site thereby increasing engagement.
• Analyze online KPIs in Adobe Analytics to remove paths of friction and improve the customer journey on-site, thereby improving the UX and increasing continuation rates.
• A/B test content to determine optimal content and language for our site.

Benefits

• Cruise and Travel Privileges for You and Your Family
• Health Benefits
• 401(k)
• Employee Stock Purchase Plan
• Training & Professional Development
• Tuition & Professional Certification Reimbursement