Product Marketing, Personas (Clay for Marketing)
ClayNew York, New York, United States • San Francisco, California, United States
Posted May 21, 2026
Full Time
About the Company
Clay is a creative tool designed to drive growth by providing unique data insights. It empowers businesses with the ability to make informed decisions quickly, setting it apart as a valuable asset for market innovation.
Job Description
Product Marketing, Personas (Clay for Marketing) job at Clay, seeking a Product Marketer to lead Clay's expansion into the marketing persona, focused on reaching a new audience and developing a playbook, positioning, and campaigns for marketers.
Requirements
- 5+ years of professional experience in product marketing or growth marketing
- Experience in marketing a GTM product, or prior B2B SaaS product marketing experience
- Strong positioning and messaging craft, with the ability to communicate ROI in language marketers care about
- Strong visual design craft - you can tell a story visually in slides and ship a great one-pager
- Marketing acumen - you can credibly talk to our ICP and understand the craft
- 0 → 1 comfort - you can handle finding product-market fit, and help guide various cross-functional teams (EPD, Ops, New Verticals, etc.)
- Commercial acumen - you'll identify the highest-leverage use cases and personas to start with, rather than spreading thin
Benefits
- All employees can work for free with world-class coaches who specialize in creativity, management, and more
- Our community includes 11,000+ customers, 150+ integration partners, 125+ agencies, 50+ Clay clubs, and 30k members on Slack