RTM_B2B Customer Retention and Loyalty Lead

Drive the B2B customer retention and loyalty strategy within the local market, reducing churn and increasing customer lifetime value. Execute retention-focused communication strategies across channels, and develop business cases to justify retention and loyalty investments.

Requirements

• Direct experience of managing digital marketing programs with a focus on retention and loyalty campaigns across channels
• Experience with a marketing tech stack (marketing cloud, heat mapping, A/B Testing etc.)
• Customer targeting and test and learn programs experience
• Good written and spoken communication skills, with experience of writing clear, insightful marketing briefs
• Excellent influencing and communication skills to manage internal stakeholders and cross functional support teams
• Good initiative, resilient and delivery orientated, able to balance long-term development and short-term tactical requirements

Benefits

• Coaching and mentoring programs
• Company shares
• Development opportunities
• Equal opportunity employer
• Flexible Time
• Medical Insurance
• Free product quota
• Work with iconic brands