CMC is seeking an experienced marketing manager with a growth mindset to join our Emerging Businesses Group Marketing team. In this dynamic role, you’ll partner with business leaders to deeply understand CMC’s solutions and services, and design, plan, and execute campaign strategies to create demand for these solutions.
Requirements
- Create comprehensive plans for campaign execution, including timelines, budgets, and key milestones aligned to the audience and customer journey
- Create campaign roadmaps: Build and drive the vision for campaigns, ensuring they align with overall business and marketing goals
- Build and execute campaigns: Lead campaign execution, ensuring timely and effective delivery, heavily leaning in to roll up your sleeves, build, and execute across applicable marketing and sales channels
- Segment target audiences: Identify and segment target audiences to tailor campaign messaging and strategies effectively
- Optimize campaign performance: Monitor and measure the effectiveness of campaigns, making data-driven adjustments to enhance results
- Perform strategic customer and marketing analyses: Uncover high-potential customer segments and better understand their needs, identify new growth drivers or opportunities for improvement
- Create compelling content: develop engaging assets that resonate with our target audiences and drive engagement. Test asset performance and update content in line with learnings
- Leadership: Collaborate with internal teams and external partners to ensure cohesive campaign execution. Lead through influence to drive business outcomes. Manage one+ direct report
- Communicate campaign progress: Provide regular updates and reports to key stakeholders, ensuring alignment and transparency
- Stay innovative: Keep abreast of emerging trends and best practices in marketing, incorporating fresh ideas into campaigns
Benefits
- Day 1 Benefits Coverage with low cost Medical, Vision and Dental
- Day 1 Paid-time Off and Vacation
- 4.5% Company Match 401(k) Plan
- $500 Annual Company-paid Lifestyle Benefit
- Competitive Compensation and Bonuses
- Company-paid Life and Disability Insurance
- Employee Stock Purchase Plan
- Training and Advancement Opportunities
