Specialist Retail Marketing (m/w/d)

We are CYBEX, a leading global company in the development and production of strollers, baby carriers, and more. We are looking for a Specialist Retail Marketing to plan and implement initiatives, calendar management, customer retention optimization, and cross-functional collaboration to increase customer frequency in stores.

Requirements

• Relevant experience in retail marketing, campaign coordination, or omnichannel activation
• Campaign implementation skills: Practical experience in supporting and executing digital and in-store campaigns
• Operational coordination: Ability to manage campaign calendars, coordinate stakeholders, and ensure smooth introduction of activations in all stores
• Data- and performance-awareness: Safe tracking of campaign performance metrics and utilization of insights
• Customer-oriented mindset: Understanding of the customer journey in retail and experience with initiatives to improve customer retention and conversion at key touchpoints
• Collaboration: Excellent communication skills to effectively collaborate with cross-functional teams
• Organizational and multitasking skills: Ability to manage multiple tasks and priorities while maintaining high execution quality
• Technical competence: Familiarity with digital marketing platforms, CRM tools, content management systems, basic analysis reports, and Meta ads, Google ads, and CRM tools