Performance Strategy Director

We are looking for a forward-thinking Performance Strategy Director to lead the development of performance-driven strategies across major clients in the MENA region. You will act as the bridge between technology, data, and storytelling — shaping how we use performance media, analytics, and platforms to drive measurable business outcomes.

Requirements

• 13-15 years of experience in performance strategy, media, or digital marketing — ideally within agency or consultancy environments.
• Proven expertise in search and performance marketing, including bidding strategies, demand analysis, and optimization.
• Strong understanding of technology-driven categories such as telecom, tech, or data-intensive industries.
• Ability to translate data into actionable strategies and articulate them with clarity and confidence to senior clients.
• Exceptional communication and storytelling skills — capable of simplifying technical concepts for business audiences.
• Strategic thinker with hands-on exposure to performance measurement, attribution, and media efficiency frameworks.
• Regional experience in MENA preferred; however, we welcome candidates with advanced-market exposure (UK, Germany, Italy, France, Spain, Singapore) and confidence in English communication.
• Experience in AI language models and tools and their application in enhancing strategic analysis, audience understanding, and content optimization.