Senior Manager - Shopper Marketing
DiageoGurgaon, Haryana, India
Posted April 15, 2026
Full Time
About the Company
Diageo's official LinkedIn account. We're a global leader in premium drinks, across spirits and beer, a business built on the principles and foundations laid by the giants of the industry. With over 200 brands sold in 180 countries, our portfolio has remarkable breadth. From centuries-old names to exciting new entrants, and global giants to local legends, we're building the very best brands out there, and with over 30,000 talented people based in over 135 countries, we're a truly global company. With such diversity, we're able to truly represent our broad consumer base and think differently about the future. To maintain our position as leaders in the alcoholic beverage market, we always invest in the future and are mindful of the impact we have. Because just like the legends of our past, we're here to raise the bar – for people as well as the planet.
Job Description
The Senior Manager - Shopper Marketing role involves developing and delivering shopper marketing strategies for our brands and categories, working closely with the Marketing team, Regional Customer Marketing, and Shopper Marketing Agency to create effective store and bar ready assets.
Requirements
- 6-10 years of experience in Marketing/Sales
- Creative/Co-creative skills with ability to work in partnership with Marketing to build brands consistently
- Shopper understanding with ability to leverage shopper behaviour and insights into ideas that turn shoppers into buyers of our brands
- Customer understanding with ability to translate customer needs into mechanics and programs that win for both customers and shoppers
- Agency management skills with ability to brief, inspire, and engage agencies to produce the best work of their lives for our brands
- Project Management skills with ability to manage multiple projects to clear timelines for DIFOT execution
- Communication skills with strong cross-functional skills and ability to engage and enroll others in your recommendations
Benefits
- Flexible working options, including part-time and compressed hours
- Opportunity to work in a matrix structure with exceptional cross-functional partnership skills
