Directive Consulting is seeking a Senior Account Strategist, Paid Media to join their team. The ideal candidate will have 3+ years of experience working in performance/digital marketing agencies, specifically with B2B SaaS/tech clients. The role involves overseeing and leading paid media accounts, creating and managing custom client strategies, and communicating with clients and internal stakeholders. The candidate should have deep expertise in paid search and paid social advertising campaigns, proficiency in using advertising platforms, and strong analytical skills.
Requirements
- 3+ years experience working at a performance/digital marketing agency
- Experience working specifically with B2B SaaS/tech clients in an agency setting
- Deep expertise across paid search and paid social advertising campaigns
- Proficiency in using advertising platforms and tools
- Strong understanding of PPC principles
- Ability to analyze campaign performance data
- Proven and measurable success with mid-market or enterprise accounts
- Ability to drive results and measure via OCT
- Ability to translate and articulate strategy and tell stories with data
- Equal parts competitive and curious; you’re a true problem solver
- Ability to organize, prioritize and manage multiple projects simultaneously
- Quality-obsessed and have not lost your soul for advertising
- Driven to stay ahead of industry trends, including actively learning how AI and automation can enhance marketing and operations
Benefits
- Set living wage
- Medical, dental, vision plans, disability, and life insurance coverage
- 100% employer-paid medical plan
- 50% employer contribution to dependent's medical plan
- Mental health support through Spring Health and Headspace
- Physical wellness benefits through Gympass
- Unlimited PTO (2-week minimum)
- Paid Company Holidays
- Your Birthday Off
- End of Year Recharge (Closed December 24 - January 1)
- Paid Parental Leave
- Traditional and Roth 401(k) with 3% company match
- Annual bonus based on tenure
- Annual Anniversary Trip
