Growth Marketing Channel Manager

Eko is a digital health company that provides healthcare professionals with industry leading digital tools to hear and understand their patients' hearts and lungs. As a Growth Marketing Channel Manager, you will play a critical role in scaling and optimizing Eko's B2C, direct-to-consumer, direct-response acquisition channels.

Requirements

• 5+ years of experience in digital marketing at B2C direct-to-consumer companies
• Meaningful hands-on experience in channels like programmatic display/native, paid social (Meta, TikTok, Pinterest) or paid search (Google, Bing) at ~$500k+ monthly spend
• Proven success driving incremental, ROAS-positive acquisition
• Strong analytical abilities and experience interpreting performance data to drive optimization and scale
• Proficiency with Excel/Sheets (including pivot tables and core formulas like vlookups)
• Ability to work with imperfect datasets and build structured reporting frameworks
• Strong understanding of full-funnel marketing and how to balance top- and bottom-funnel investments
• Excellent communication, collaboration, and cross-functional stakeholder management skills
• Track record of proactive problem-solving and strategic thinking
• Experience in fast-paced, high-growth, eCommerce startups, with strong ROAS discipline and Q4 seasonality

Benefits

• Paid-time off
• Medical/Dental/Vision, Disability + Life Insurance
• One Medical membership
• Parental Leave
• 401k Matching
• Work from home equipment stipend
• Flexible schedules
• Wellness programs (Wellness Wednesdays, Time off)
• Wellness perks (Headspace, Ginger, Aaptiv, Physera)
• Learning and Development stipend