Marketing Manager
Emma β The Sleep CompanyFrankfurt, Hesse, Germany
Posted January 30, 2026
Full Time
About the Company
Emma is a direct-to-consumer (D2C) sleep brand with a presence in over 35 markets and 15 retail stores across Europe.
Job Description
We are Emma β The Sleep Company, a direct-to-consumer (D2C) sleep brand with a presence in over 35 markets and 15 retail stores across Europe. We're looking for a Marketing Manager to lead our paid campaigns and drive performance targets.
Requirements
- Full ownership of paid campaigns across Google Ads, Meta, YouTube, and TV
- Define and drive performance targets (ROAS, CPA, CR) and translate data into clear strategic decisions using GA4, attribution tools, and in-house dashboards
- Lead A/B testing across creatives, audiences, and landing pages
- Collaborate with global performance and creative teams on ad messaging, budget allocation, and channel mix
- Work cross-functionally with internal and external stakeholders
- Stay ahead of platform changes and algorithm updates
Benefits
- 25 days holiday per year
- Discounts on our products
- Pet-friendly office
- Events