Creative Lead (12 Month Maternity Cover)

Flo is looking for a Creative Lead to oversee a multidisciplinary team responsible for high-volume, performance-driven user acquisition creative. The role involves leading a team of ~10 in-house creatives, managing freelance resourcing, and driving cross-functional alignment with UA Managers and Strategists.

Requirements

• 7+ years in design, with strong experience in performance marketing / UA environments.
• Proven experience managing multidisciplinary creative teams.
• Deep understanding of paid acquisition creative principles and testing frameworks.
• Strong hands-on design craft with the ability to execute high-quality work across static and motion-led UA formats when required.
• Comfortable working with performance data and translating insights into creative action.
• Strong understanding of AI tools and how to implement them into creative output and team-wide workflow optimisation.
• Strong stakeholder management and communication skills.
• Operationally strong, organised, and delivery-focused.

Benefits

• Competitive salary and annual reviews
• Opportunity to participate in Flo’s performance incentive scheme
• Paid holiday, sick leave, and female health leave
• Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
• Accelerated professional growth through world-changing work and learning support
• In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
• 5-week fully paid sabbatical at 5-year Floversary
• Flo Premium for friends & family, plus more health, pension and wellbeing perks