Video Producer (Product team)

Flo is seeking a Video Producer to drive creative strategy for Perimenopause Mode, translating user needs and product functionality into cohesive content, leading production of engaging video and motion content, and building personalised content systems.

Requirements

• 4+ years in creative production, content strategy, digital or social media
• Proven track record of producing video / motion / digital content at scale
• Strong creative thinking + storytelling (especially in engaging video formats)
• Ability to translate user insights into content strategy
• Experience writing briefs and scripts
• Understanding of content personalisation and user segmentation
• Comfortable working with data and performance metrics
• Deep empathy for users and the ability to think from their perspective
• Product mindset: sees content as part of the user experience, not just marketing
• Hands-on, proactive, and comfortable in a fast-moving environment
• Strong collaborator across product, tech, and creative teams

Benefits

• Competitive salary and annual reviews
• Paid holiday, sick leave, and female health leave
• Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
• Accelerated professional growth through world-changing work and learning support
• In-person collaboration and work in a hybrid model
• 5-week fully paid sabbatical at 5-year Floversary
• Flo Premium for friends & family, plus more health, pension and wellbeing perks