Senior SEM Specialist

We are looking for a Senior SEM Specialist to help define performance marketing strategy across Forbes Advisor verticals. The ideal candidate should have 4+ years of experience in SEM, with a proven track record of successfully managing campaigns across Google and Bing. Responsibilities include building and executing performance marketing activities, maintaining and monitoring bidding strategies, and ensuring campaigns deliver positive ROI.

Requirements

• 4+ Years proven SEM experience of successfully managing campaigns across Google and Bing.
• In depth experience with smart bidding strategies – tCPA and tROAS
• Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends).
• Familiarity with A/B and multivariate experiments.
• Excellent quantitative and analytical abilities, with an affinity to work on large datasets.
• Excellent communication, presentation, and storytelling skills.

Benefits

• Day off on the 3rd Friday of every month
• Monthly Wellness Reimbursement Program
• Monthly Office Commutation Reimbursement Program
• Paid paternity and maternity leaves