Marketing and Communications Director
Frost Valley YMCANew York, United States
Posted March 12, 2026
85000 - 95000 USD
Full Time
About the Company
Frost Valley YMCA is a nonprofit organization that offers a range of youth development programs, including residential camps, summer adventure trips, and training initiatives for high school students. The organization focuses on creating safe, engaging environments that promote personal growth, leadership, and community service.
Job Description
The Marketing and Communications Director is responsible for developing and implementing comprehensive marketing strategies, ensuring adherence to brand standards, and generating data-driven insights to drive decision-making and campaign effectiveness.
Requirements
- Develop and execute comprehensive marketing strategies
- Generate actionable marketing strategies
- Ensure adherence to brand standards
- Acquire an in-depth understanding of the 'Y Voice'
- Create data reports to inform decision-making
- Edit marketing copy to maintain a consistent 'Voice'
- Consistently contribute innovative ideas and strategies
- Proactively identify new opportunities
- Strategically manage social media presence
- Integrate Development Dept strategies
- Devise innovative word-of-mouth marketing initiatives
- Conduct audience research
- Direct and support multiple projects concurrently
- Take responsibility for creating and maintaining the department's budget
- Stay updated on industry trends and social media conversations
Benefits
- Generous benefits plan
