Fuel is a global creative and advanced technology agency specializing in youth culture. We have an opening for a Media Planner in Ottawa, ON, Los Angeles, CA, or Seattle, WA. The ideal candidate must be willing to learn continuously, be able to work independently, and enjoy working as a team member.
Requirements
- Develop overall Strategic direction for Media efforts across all channels (Broadcast, Radio, OOH, Print, Digital, Search, etc.)
- Define spend, measurements and decision-making methodology
- Procure and develop best in class media vendor relationships and identify strategic partnership opportunities for Fuel
- Build plan options that deliver against client/campaign objectives and craft well supported data-driven insights and recommendations
- Ability to build client-facing assets including pitch decks and wrap reports
- Client facing experience a must, used to expectations, client communication and education is key
- Generate ideas and articulate âthe big pictureâ above and beyond the detail level
- Stay up-to-date with media trends, potential new channels and strategies to keep Fuel ahead, including updates to digital media, attribution, and programmatic media buying
- Translate client needs into campaign strategies that over-deliver on their needs.
- Develop, implement, and maintain strategic and integrated client media plans and marketing recommendations.
- Solid understanding of client business and provide appropriate and timely strategic solutions
- Maintain a working knowledge of current industry trends, emerging communication channels, and consumer behavior.
- Very comfortable with analytics and ideally can tie it back to not only media metrics but the client's business challenges and needs and how to provide solutions to address them.
- Great multi-tasker and problem solver, comfortable with doing a lot with a little.
- Experience with PowerPoint, or Keynote, and Advanced Excel
- Great relationship builder and someone who likes to have fun!
- Ability to work independently and capable of taking initiative on specific projects
- Excellent research skills
- Excellent communication and interpersonal skills
- Inquisitive and love for business is a must!
- Positive and flexible attitude
- Strong presentation skills
