Digital Marketing Executive

We are seeking a talented individual to join our team as a Digital Marketing Executive. The successful candidate will develop and execute integrated digital marketing strategies, conduct market research, and plan and manage multi-channel digital campaigns.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Minimum 2 years of hands-on digital marketing experience, preferably within the education industry.
• Proven experience managing paid campaigns (Google Ads, Meta, TikTok, LinkedIn, etc.) and performance marketing metrics.
• Strong knowledge of SEO, SEM, social media management, CRM systems, and marketing automation tools.
• Demonstrated ability to analyse data and generate insights using platforms such as Google Analytics, Google Tag Manager, Meta Business Suite, etc.
• Excellent skills in content strategy, storytelling, and digital engagement.
• Strong project management skills with the ability to handle multiple campaigns and deadlines.
• Creative thinker with a strategic mindset and strong attention to detail.
• Experience managing vendors, agencies, and creative freelancers.
• Proficiency in English; ability to communicate in Mandarin is a plus to engage Mandarin-speaking markets and stakeholders.

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan