Senior Associate, Marketing Analytics
Good InsideNew York, New York, United States
Posted February 25, 2026
155000 - 170000 USD
Full Time
About the Company
Good Inside is redefining parenting by combining sturdy leadership with innovative technology to give parents personalized guidance, AI-powered support, and a global community.
Job Description
Good Inside is seeking a Senior Associate, Marketing Analytics, to own and elevate analytics across our full marketing conversion funnel, from the first click to paid subscription and long-term retention.
Requirements
- 6+ years in marketing, growth, or performance analytics
- Deep experience in subscription, DTC, or app-based businesses
- Strong grasp of unit economics (CAC, LTV, payback, marginal vs. blended)
- Experience managing or influencing meaningful paid media budgets
- Advanced SQL + modern data warehouse experience (Snowflake)
- Strong Python skills for modeling, incrementality, and scenario analysis
- Build clear, stakeholder-ready dashboards (Omni or similar BI tools)
- Experience with attribution, paid channel analysis, and experimentation design
- Familiarity with Amplitude, Segment, and dbt a plus
- Clear communicator who can influence senior leaders with data
- Commercially minded, proactive, and comfortable challenging assumptions
Benefits
- Compensation: Annual salary for this role will be $155k - $170k
- Company Equity
- Comprehensive benefits package
- 401k + Company match
- Time off to recharge
- Hybrid work environment
